Do you see so many ebusiness owners complaining that their product funnel effectiveness is still at its worst? These are those people who continuously invest on ppc advertising and generate huge number of leads for their ebusiness while not knowing that the majority of these leads will never buy from them. If you are one of these people, you better know that you can’t just put your products and services on the top of your sales funnel. To get people to pay attention to what you offer, you’ve got to offer a bunch of benefits in exchange of their trust and money.
In this article, I will share with you some of the effective methods that you can use to make your funnel work to your advantage. It will help if you can set up a professional system that can guide you in developing your product funnel. Follow these steps and I am pretty sure that you can be assured that your product funnel will be more effective in attracting more online users.
- seal deal. Once you attract people to your website and later on to your email marketing list, you will need to convince these people to swipe their credit cards should they decide to make a purchase. One of the best ways to do this is by offering them with attractive deals and amazing deals. For instance, you can give away product sample or give away one-time offer to your first 100 purchasers. Or you can offer them with big discounts on their first purchase. Ensure that your website is credible and that you’re not misleading your audience by offering them with empty and misleading statements.
- Freebies. These days, there are some people who will simply not stay for more than a couple of seconds without getting their hands on some freebies. So, to easily entice these people, make your freebie offers as enticing as you can. Give away short ebooks or newsletters that contain valuable information and that don’t charge you too much money to put them up using PDF format.
- Incentives. If you have the money to spare, I suggest that you offer your potential clients with incentives. These could be valuable and useful products and services that your clients are looking for. Give away educational and useful ebooks or CD series.
- Begin building your email marketing list. You can’t get people to give your pokergalaxy a visit by just sending them newsletters. You have to capture their contact information so you can easily send them follow-up emails. You can lure these people to buy something by offering them something worthwhile in exchange of their contact information.
- Produce more products. Continuously generate new products that are related to your chosen niche. Do not simply rely on your email marketing list and recommend your subscribers to buy your other products and coaching programs that aren’t even related to your niche. This is because these people may not buy from you in the future.
- Offer incentives. The key to move your customers from one level of your funnel to the next is to offer them with huge incentives. These could be rewards that they can get once they have achieved their pre-set financial goals.
- Deliver quality products. Never offer your customers with products and services that are sub-standard. If you’re going to convince them to buy from you, give these people something that is of high quality and not those that are low or lower in quality. They must feel very happy every time they make a purchase.